I was saddened to hear this morning about the passing of Palm Beach fashion icon, Lilly Pulitzer.  You can read the full story in the New York Times here. I’d like to share a personal story. Lilly Pulitzer wasn’t a household name for me until I met my husband and had my first daughter in …

Tea collection has quickly become one of our favorite brands at Loobalee and has been seen in numerous magazine as well as on many celebrity kids.  From it’s globally inspired roots, the label brings worldwide cultures and modern design to children’s fashion with its semi-annual global travels to explore and discover new and original designs to add to their line up. This year’s …

THE FULL COLOR COMBI-BUGGY by Oilily Coming Spring 2013 Colorful and always playful Oilily, will be introducing their latest adventure to the European market this spring with its full color combi- buggy – a buggy and a stroller rolled into one. Never before has so much patience, love and attention to detail been lavished on …

Anyone ready for Spring today?  We certainly are excited to start the transition from snow covered trees to sweet smelling flowers! This time of year can be a bit of a downer due to cold temps but warmer days are just on the horizon.  A little pick me up is to start pulling out your …

In case your addiction to the trendy and functional Vera Bradley bags and accessories wasn’t being properly fed, we’ve got some news for you… We are so excited to learn that Vera Bradley will be expanding their baby and mom range of products to include more than just diaper bags! The announcement comes with a …

Even though we are knee deep in snow, we are already looking forward to Spring and the sweet children’s fashion trends that go along with it. We look to our friends at The Children’s Place for affordable clothing for kids and their take on Spring 2013.  For boys, you can expect to see plaid shorts in bright …

Boden has changed their sizing to match up closer to the appeal of their kids clothing.  After 18 months of research and customer feedback as well as sliding sales of 9-14 year size range, Mini Boden will focus on smaller kids and babies while johnnie b will expand their teen range. Boden posted on their Facebook page, “We know …

77Kids, the younger label of American Eagle Outfitters is changing it’s name to RUUM American Kid’s Wear. American Eagle announced in May that they planned to eliminate their children’s clothing line, which debuted online 4 years ago.  The company was purchased this past August by Ezra Dabah, former chairman and CEO of The Children’s Place.  American Eagle will record an after-tax loss of about $35 million as a result of the …

If you love vibrant, fun and distinctive children’s fashion, you will love Oilily! The dutch fashion brand that began creating designs in 1963 has delivered high quality, unique styles season after season.  The Fall/Winter 2012 collection for boys and girls is no different with their beautiful hand painted prints, clever graphic tees and top notch fabrics. The new ‘Heart for Art’ fashions are Oilily’s ode to the visual arts.  Their amazing …

While your kids may not be partaking in the Olympics, they can channel their inner champion by dressing in red, white and blue to support the U.S.A. in the Olympic games. We went right the official Summer 2012 Olympic Outfitter, Ralph Lauren for Team USA apparel and accessories.  The Olympic collection offers choices for the entire family — including the family …