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Home » Blog » Conscious Buying » Lands’ End Back to School Survey

Lands’ End Back to School Survey

Posted in: Conscious Buying|July 16, 2010
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We found an interesting article from Lands’ End and Parenting Magazine announcing results of their Back to School Survey.

LEThe article highlighted how back to school shopping symbolizes a “fresh start” for parents and their families.  We agree that the fall is a wonderful time to get back into the swing after the long summer days.  New clothes, new teacher, new lunchbox and another excuse to establish a new routine. 

We were very happy to learn that 94% of parents responding to the survey say their kids are involved in their back to school shopping.  We have learned from experience that to get the most value out of kids clothing, they have to be worn.  The cost of wear is an important equation when determining how much an article of clothing costs.  Even though you may get tired of seeing the same outfit on your kids over and over, more wear equals a better value for your money. 

Land End“An overwhelming 98 percent of moms said quality and durability were important for back to school, while 99 percent said price.”  This is what LoobaLee is all about.  High quality, well made children’s clothing that is made to last is a far better way to spend your money.  Only 22% said they shop for “disposable” clothing, meaning they are not buying cheap clothing thinking that their kids will just outgrow them before they outwear them. 

Le Backpacks“More than half (55 percent) said they will shop for items that will be able to be reused or passed down to another child.”  Some of the most common items being passed down are tops, outerwear, jeans and backpacks.   An overwhelming 85 percent said that their kids will have previously worn items in their back-to-school wardrobes.  

What do kids think about hand-me-downs?  “They think that it’s okay when jackets (58 percent), jeans (53 percent), tops (51 percent) and backpacks (38 percent) are handed down.  More than a quarter (26 percent) of kids who said they have never had hand-me-downs, wished they did.”   

We can help you stretch your back-to-school budget and find quality clothing at reasonable prices that kids will love.  Shop LoobaLee today.

Want more?  Click here to read the full article.

Loobalee.com:  Your premier site to buy and sell quality kids’ clothes!

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